Best Lead Generation & Marketing Software for Contractors
Platforms for generating leads, managing online presence, and marketing home service businesses
3 tools reviewed
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Google Local Services Ads
3.1
Google's pay-per-lead ad platform puts verified home service contractors at the top of local search results, charging only when customers make contact.
Pay-per-lead, no monthly fee; lead costs typically range $15-$90 depending on trade and market
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Yelp for Business
3.0
Yelp for Business puts your contracting shop in front of 74M monthly searchers, with a free listing and optional paid ads.
Free basic listing; Yelp Ads pricing is custom, typically $150-600/mo depending on market and category
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Thumbtack
2.8
Thumbtack connects homeowners with local contractors via a lead marketplace, charging pros per contact rather than a monthly subscription.
Free to create a profile; leads purchased individually, typically $15-80+ per lead depending on trade and market. No monthly fee.